愛.健康 職安速遞

Título traducido al inglés

Loving Health – OSH Delivery

Película: Duración en minutos

1 min 35 second minutos

Descripción del producto

The video series promotes staying healthy at workplace through the funny interactions between Linda LUNG and SUNG Shui-fai, the most iconic on-screen couple in a long standing popular TV drama which is already in its 900 episodes in Hong Kong. Because of strong affection for each other, Linder followed the health tips given by Sung, and Sung did the same. It is hoped that tv audiences will also follow these pieces of advice for their loved ones.  

Objetivos y metas

As part of the “Joyful@Healthy Workplace” campaign, the video series show how to maintain physical and mental healthy lifestyle in the workplace.

There are 5 episodes in total, with each delivering one key tip:
(1) Enhancing Resilience to Stress
(2) Healthy eating in office
(3) Eye care 20-20-20 rule
(4) Prevention of Lower Limb Musculoskeletal Disorders
(5) Flu Prevention at Work

These five key topics are the core messages in the Joyful@Healthy Workplace campaign but are easily ignored by audience, as they are sometimes given in a preaching, lecturing and conventional manner.  But with this heart-warming and humorous approach, these important health messages could get across more effectively and raise the health awareness of the working population in Hong Kong.

Occupational health is a growing concern amongst employees and employers. A Safe and Healthy working environment not only safeguards employees' health and lives but also raises the productivity and competitiveness of organizations. Jointly organized by the Department of Health, Labour Department and the Occupational Safety and Health Council, “Joyful@Healthy Workplace” campaign focuses on three action areas, namely physical activity, healthy eating, and mental well-being. The campaign aims to create a healthy and joyful working environment with the joint efforts from employers and employees. Organizations that signed the “Joyful@Healthy Workplace” Charter will receive a set of promotional materials. They can also take part in various activities and services at no charge, which include the Well-being or Mental Health Workshop, Tailor-made Advice for Enterprise, Mental Health First-aid Training Course and Health Check-up Kit on loan.

This TV programme is one of the initiatives under the “Joyful@Healthy Workplace” and is produced by the Television Broadcasts Ltd, the leading free to air broadcaster in Hong Kong.  The pair of characters, Linda Lung and SUNG Shui-fai, are selected from the station’s sitcom “Come Home Love”. Setting in a fictional enterprise Wai Lung Group, Lung who is the daughter of big boss and Song discovered that they had fallen in love with each other, although there was a huge difference in social status.

The chemistry between Lung and Sung, played by Mandy Lam and Jack Hui respectively, has made them a fan favourite couple. In fact, Lam won TVB’s Best Supporting Actress in 2018 for her role as the snappish, love-seeking businesswoman.

The on-screen couple's success in winning audiences' heart continues in this video series published by the Occupational Safety and Health Council. According to media-monitoring company admanGo, this video series is estimated to reach a cumulative audience of more than 34 million people  during the broadcast on TVB channels from 7th May to 8th June 2018.

Público objetivo

Territory-wide community in Hong Kong

Campaña


Occupational Health Promotional Campaign

Premios recibidos

NIL

Datos de contacto del editor

Occupational Safety and Health Council
19/F, 28 Marble Road, North Point - Hong Kong , China-Nil Hong Kong SAR
85221165685 - 8529020023985227399779 http://www.oshc.org.hk

Datos de contacto del empresa productora

Television Broadcasts Limited
19/F, Leighton Center, 77 Leighton Road, Causeway Bay, Hong Kong, SAR-NIL Hong Kong
852 28057121 http://www.tvb.com.hk