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Practice Safe Work

Titre traduit en anglais

Practice Safe Work

Film: Durée en minutes

4.07 minutes minutes


Stop-animation videos of "model employees" experiencing work-related injuries.

Message du média

Even "model" employees can get hurt at work.


At the Workplace Safety and Insurance Board (WSIB), we want rigorous workplace health and safety habits to be second nature for young people; a no-brainer. That's why every year, during the summer months, the WSIB runs a campaign targeting young people aged 15-24 years old. The "Practice Safe Work" campaign is about making sure that young people know that work can be dangerous, and that workplace safety isn’t something to take for granted.

Groupe cible du média

Young Workers age 15-24 years old


Multi-channel online campaign

Prix gagnés

The Practice Safe Work Campaign won the 2019 Canadian Public Relations Society Best Digital Campaign

Coordonnées de l'éditeur / de la société de production

Workplace Safety and Insurance Board Ontario (WSIB)
200 Front Street West, ca-M5V 3J1 Toronto
+1-416-344-2890 - +1-647-328-5210